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BBA in Business Management program Modules

The BBA in Business Management program offers a comprehensive exploration of essential business concepts, preparing graduates for diverse career paths. Choosing this program equips individuals with practical skills and theoretical knowledge that are highly valued in today’s competitive job market. The curriculum is designed to foster critical thinking and strategic decision-making, enabling students to succeed in various managerial roles.

In addition to the core business modules, the program often incorporates elements of historical context, such as the Renaissance influence, enriching the learning experience. Students gain insights into how historical events and cultural shifts shape modern business practices, providing a unique perspective that can enhance their strategic vision. This connection to the old town and its significance adds depth to the academic journey, translating past knowledge into modern applications.

Understanding the intricacies of business management within this historical framework not only prepares students for immediate challenges but also encourages innovative thinking. By exploring both contemporary and historical contexts, the BBA in Business Management fosters well-rounded graduates who can navigate the complexities of the business world effectively.

Why Choose a BBA in Business Management?

1. Comprehensive Business Knowledge: A BBA in Business Management provides a thorough understanding of business operations and management principles. You’ll gain insights into various aspects of business, from finance and marketing to human resources and operations, giving you a well-rounded education.

2. Leadership and Management Skills: This program emphasizes leadership and management skills, preparing you to take on supervisory and executive roles. You’ll learn how to lead teams, manage projects, and make strategic decisions, which are crucial for career advancement in any industry.

3. Practical Experience: Many BBA programs offer opportunities for internships and real-world projects. These experiences allow you to apply classroom knowledge in practical settings, gain industry insights, and build valuable professional connections.

4. Diverse Career Opportunities: Graduates of a BBA in Business Management are well-prepared for a variety of career paths. Whether you aspire to work in finance, marketing, operations, or human resources, this degree opens doors to numerous roles across different sectors.

5. Strong Business Network: Studying business management provides access to a network of peers, faculty, and industry professionals. This network can be instrumental in securing job opportunities, internships, and mentorship as you advance in your career.

6. Foundation for Advanced Studies: If you wish to pursue further education, such as an MBA or specialised business certifications, a BBA in Business Management offers a strong academic foundation to support your future studies.

In conclusion, choosing a BBA in Business Management is an excellent decision for those looking to excel in the business world. This program equips you with essential skills, practical experience, and a broad understanding of business operations, setting the stage for a successful career and future growth.

BBA in Business Management program Modules

Learning Methodology

At Aura-Group, our teaching methods are designed to foster positive transformation and professional growth in students. We have developed a comprehensive program syllabus and curriculum that significantly enhance students’ development. Our approach is recognised for its uniqueness and innovation.

Our professors deliver lectures based on the curriculum, ensuring that each student thoroughly understands the material. They actively encourage questions, address queries, and provide clarity on any doubts related to course topics.

PowerPoint Presentations: We use PowerPoint presentations to enhance students’ grasp of the subject matter. Professors share their presentation slides with students, allowing them to review and reinforce the content at their own pace.

Case Studies: Our case study-based approach offers students a practical understanding of problem-solving, decision-making, and both quantitative and qualitative thinking. This method enables students to apply theoretical principles to real-world scenarios.

Industrial Visits: We organise industrial visits to provide students with a firsthand view of the operational dynamics within companies or hotels. Recognising that theoretical knowledge alone is not enough, these visits offer practical insights into the professional world.

Workshops: In our workshops, students research assigned topics and engage in project-based learning. This experience presents various challenges and opportunities for developing problem-solving skills and finding effective solutions.

Overall, our teaching methodologies create a transformative learning experience, equipping students with the skills and knowledge necessary for professional excellence.

BBA Business for Fee Structure & Eligibility Criteria

BBA – BUSINESS

The fee structure breakdown for the BBA program at Aura-Paris and Aura-Lyon campuses:

Tuition Fees

Non-EU Students:

  • Aura-Paris: 10,400 EUR per annum
  • Aura-Lyon: 8,500 EUR per annum

EU Students:

  • Aura-Paris: 6,400 EUR per annum (Monthly installments with guarantee possible)
  • Aura-Lyon: 4,500 EUR per annum (Monthly installments with guarantee possible)

Administration Fee

Administration Fee: 320 EUR per annum

NOTE: An early-bird scholarship offer of 1,500 EUR fee concession is applicable for both campuses and both intakes.

Eligibility Criteria

  • Educational Background: Completion of 12th grade, 10+2, or a High School Diploma (Europe) in any stream.
  • Minimum Marks: 55% or higher.
  • English Proficiency: Achieved a minimum of 65% in English in 12th grade / High School Diploma (Europe) or a band score of 6 in IELTS. Alternatively, a Medium of Instruction (MOI) Certificate may be accepted in place of the IELTS score.

At Aura International School of Management, we prioritise hands-on experience by offering internships at leading establishments. Our students gain invaluable exposure across various segments of the hospitality industry—whether it’s immersing themselves in the luxury of high-end hotels, managing the fast-paced environment of airport services, or exploring the dynamic world of cruise liners. This practical experience equips them with real-world insights and prepares them for a successful career in hospitality.

A Bachelor of Business Administration (BBA) in Business Management offers a wide range of career opportunities. Graduates are well-prepared for roles in various sectors due to their solid foundation in business principles.

Business Analysts evaluate data and processes to recommend improvements, helping organisations enhance efficiency and profitability. Marketing Managers develop strategies to increase brand visibility and drive business growth through campaigns and market analysis. Financial Analysts analyse financial data to guide investment decisions and optimise company performance.

In Human Resources, managers handle recruitment, employee relations, and organisational development to maintain a productive work environment. Operations Managers oversee daily activities, streamline processes, and ensure alignment with company goals. For those interested in entrepreneurship, a BBA provides the tools needed to start and manage a successful business.

Consultants offer expert advice on strategy and operations, while Project Managers plan and execute projects to ensure timely and budget-friendly completion. Other career options include Sales Managers, Product Managers, Retail Managers, Supply Chain Managers, Business Development Managers, Investment Bankers, and Customer Service Managers.

Each role leverages the versatile skills gained through a BBA, offering graduates a pathway to a successful career in business management.

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